A few of the many successful campaigns we have realized for our clients.
01
Vodafone
The customer's ambition is to strengthen offline stores in various major German cities.
For each store, our platform was able to find suitable and, above all, high-reach influencers in the shortest possible time, which matched Vodafone's target group perfectly thanks to their local coverage.
These influencers were qualified through a detailed analysis of their domicile and local following with the help of BELLISSY data analysis. The entire campaign, from concept creation to go-live, was realized in less than 10 days.
The achieved results show that today machine learning and AI make campaigning possible that was previously not achievable in terms of time and effort.
02
Sportdeutschland.TV
To increase the number of view passes sold for the Ice Hockey World Cup, we realized an awareness push with hand-picked influencers for our client.
In a typical BELLISSY approach, influencer prospecting was fully automated and resulted in 243 applications (in less than 48 hours) from leading influencers, athletes and TV celebrities. The unique aspect: All of them had a personal connection to sport.
The data-based analysis of the influencers revealed an impressive result: With a story view rate of an astonishing 19.83%, the Instagram benchmark was beaten by a multiple of 10.
In total, over 70,000 ice hockey fans were reached and the client's sales targets outperformed.
03
PRETZEL PETE
The campaign involving the international cult brand Pretzel Pete was all about implementing influencer marketing in a scalable and efficient way. The aim was to bring the value generation back into the company and realize the projects in-house.
In less than 48 hours, over 100 applications were received from influencers who were willing to cooperate, including many well-known personalities from German Reality TV shows. AI predictions made media buying and influencer selection much easier.
The high-quality influencer content on various social media channels achieved a branding effect, which was automatically recorded for analysis purpose. The campaign increased awareness both online and in the grocery stores.
04
FIT/ONE
Fit/One uses influencer marketing to support exhibitions, new store openings and sales promotions.
By automating the influencer outreach, a database of 396 influencers who were willing to cooperate was built up in a very short time.
The campaigns' performance was gradually optimized so that the postings reached a total of 582,000 passionate followers from Germany.
View rate, CTR and conversions were continuously optimized with the support of the BELLISSY Customer Success Team.
High-quality content from the events as well as from the gyms was continuously published on the various social media channels, increasing brand awareness even further.
05
WELL/One
In order to increase awareness of the innovative wellness concept in Vienna, the client wanted to push their sales via influencer marketing.
Leading Austrian influencers were informed of the cooperation opportunity in a focused and automatized way, with the focus on a cooperation in the form of barter deals in order to save the client's media budget. Almost 100 applications were received within just 48 hours.
The content on the wellness fan's journey (stories and reels on Instagram and other social media channels) continuously enhanced the brand.
Thanks to innovative technologies, agency costs were eliminated and the on-site team was noticeably relieved.
06
JUMP/ONE
JUMP/ONE has a regional focus for influencer marketing in order to specifically strengthen the Hanover site.
Data-based influencers with different content and audience characteristics were identified and won over for the campaign. Family, lifestyle and sports influencers presented the JUMP/ONE concept.
Within only 48 hours, the barter deal had already generated 18 registrations from appropriate influencers who were willing to work with the company.
Content was published on various social media channels, and the innovative tracking and content recording enabled immediate results and optimization potential to be determined.
07
Multipower
Their main focus was the use of influencer marketing as an additional channel, both in-house and within the existing team.
In order to communicate the sustainable packaging and outstanding taste of the whey protein shakes, our partner decided on a sales push via influencer marketing.
Despite the highly competitive market, the BELLISSY machine learning models made it possible to find influencers who were not contractually bound and met Multipower's requirements.
The approx. 120 applications from influencers willing to cooperate also each brought with them a very high-quality audience, but could be booked at economical conditions through the BELLISSY systems.
The combination of content recording and genuine performance KPIs also ensured the transparency that was needed for continuous improvement.
08
Veritastii
Leading snacks and sweets from the American food sector in Germany? Welcome to Veritastii!
In order to balance profitability and fast-growing popularity, innovative and reliable performance tracking is crucial.
In less than 48 hours, the client had received over 100 applications from influencers who were both interested and ready to collaborate.
This approach also strengthens the buying process, as media spend is sourced much more economically
Views, interaction, the number of clicks, unique visitors and all the conversions in the webshop were tracked precisely.
09
Phantasialand
Our software was designed to efficiently scale influencer marketing activities.
Fully automated, we build an influencer pool of 312 Instagram-focused creators with more than 100,000 followers each who were willing to conduct barter deals. We paid special attention to family influencers showcasing the hotel offerings.
The use of AI and automatization helped to relieve the team in the fields of prospecting, communication, data analysis and tracking.
10
EDAG
The primary goal was to find out how to use LinkedIn to combine B2B influencer marketing with high-quality tracking solutions.
A targeted search was made for experts who could provide know-how on very specific industry topics.
A campaign was then launched to rapidly and effectively advertise a white paper and promote a new podcast format, which quickly attracted the interest of the required audience.
The media spend was typically negotiated for our clients: Successful and under the agreed budget.
11
Frankenwald Chalets
30+ hotel bookings in a very short time from a single influencer campaign? The unique aspect: It was the client's first campaign at all.
In less than 48 hours, over 130 influencers willing to cooperate applied to the barter deal.
Alongside the sales push, the unique selling points of the Frankenwald Chalets were validated on the basis of data, which directly led to the investments of popular amenities.
A further highlight: some of the influencers provided content far beyond the requested scope - at no extra charge to our client.
12
June Six Hotel
June Six was interested in having influencers cover the opening of a new hotel so that high-quality content on the different social channels could be used to provide a wide-range of insights into the hotel's atmosphere and amenities for a large number of potential customers.
Within a very very short time, 65 influencers who were interested in the collaboration applied via the the BELLISSY Platform. The customer's email inboxes were kept clear and the extensive database made it easy to make a fast and efficient choice.
13
MAIERS Kuschelhotel
Increasing brand awareness and new new bookings are the main goal for this partner. Through the storytelling of influencer marketing, the Maiers Kuschelhotel was able to effectively present its amenities.
The hotel's spa experience attracted over 140 influencers who were willing to cooperate over the course of two tenders. As is typical for hotels, the collaboration was realized as a barter agreement.
The campaigns were monitored by the team of BELLISSY experts right up until booking to also ensure that the content was positioned in the best possible way and was as high-quality as the the hotel itself.
14
VILLA GARIFUL - Luxury Homes
The brand is developing a holistic digital D2C marketing strategy to directly market to customers and strengthen its presence in the industry.
The goal is to use both data-driven influencer marketing to select influencers and target audiences effectively, as well as to implement a cross-platform booking and quota management solution.
Within just 48 hours, 44 applications from influencers were received for the campaign. Through specific actions, direct booking rates increased by approximately 200%.
After a dynamic re-launch of the website, page speed has improved by +300%.